Gabrielle’s Influence Poster


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My Influence for this Poster was actually a combination of two designers who work together, Richard Perez and Jennifer Derosa. I chose these designers as an influence because they are relatively young and have a very current take on design. Their style is simple, clean, and very geometric. They have done work for Facebook, Google, Fitbit, and many more current and relevant companies.

The two designers have a very fun design style, which is what originally lead me to choose them as inspiration. The bright and vibrant colors draw in the eye, and often their designs have a moving component to them, like a gif. I really liked the idea of being able to express yourself through a design that does not have to be very serious, but is playful and inviting.

I believe the idea behind their work is to “invite” people in with their happy and playful designs. The liveliness of the colors and the simplicity of the designs really helps create an inviting image for viewers to enjoy.

In my poster I really tried to emulate the light and playful imagery that Perez and Derosa use. I did this by choosing some of their signature vibrant colors, often they use a combination of primary colors. The color scheme was the easiest part, after that it was difficult to design the person on the bike to match the style of the designers. I had difficulty getting the proportions right at first. It was also a challenge to make the poster look less like a bike ride and more like a bike race. I made the small stip of “track” under the bike to help solidify the idea of a bike race.

Taylor’s Influence Poster

Influence Poster

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For this project I decided to do a well-known designer in our class, Saul Bass. I was very interested in Bass’ design from the beginning because of his similar tactics to one of my favorite movies, Monster’s Inc. Although there is no correlation, the Man With the Golden Arm poster design grabbed reminded me of the movie and I was immediately hooked. I began noticing many similarities from Bass throughout his work. His use of color was minimal with most of them having a solid red background with a grunge look. Also, his use of minimal design is consistent through his pieces. Saul Bass doesn’t use straight edges, he’s consistent with his grunge texture in how he uses type and the way his lines are never straight. I used many of these elements in my own poster.

Starting with the overall look and feel of my poster, I think you can tell quickly that Saul Bass inspired it. I used the similar red background with a grunge look overlay to emulate his design. The squares at the top represent the colors of the race flag but also are not completely squares; they are jagged. The squares also look to be fading out of the poster, which is a concept I pulled from his Saint Joan poster. Continually, the type is a bold ad rugged type similar to what you would see from Bass. The lettering is off centered with the most important part of the text representing the biggest visual point besides the picture design. The bike is the center picture because it represents the biggest part of the event. Only part of the bike is showing because Bass is known to have distorted and chunked up designs like his Spartacus and Anatomy of a Murder poster. Finally, the crocked hands at the bottom of the poster represent the number of racers competing through Bass’ iconic arm design. Originally I wanted the hands to hold the wheel of the bike but putting them under the bike gives more disconnect like Saul Bass’ designs had. It’s also good to notice that most of the main visuals in his design don’t have the grunge look to it. They are clean graphics even when the background and type does. For the bike itself, I tried to stick with Bass’ theme of shapes that don’t fit together perfectly but are still meant to be together.

Overall, this project was challenging because I struggled finding the direction Saul Bass would take with designing this poster. After sketching some potential designs, I think I came up with a good idea as to what he might design and I am happy with the piece I put together. I think I did a good job of representing different elements that Bass creates on his posters, however, there might be too many for his liking. With the jagged edges, the grunge look and the block type, there might be one too many elements.

Little 500_Yulin Yu

I use Milton Glaser’s design for influence. Through analysis, I found his work tend to be flat, sample color, involve with lots of black in the main characters, and combining different object in one shape/characteristic to suggest a deeper meaning.

At the beginning of the design process, I am researching Glaser’s style and try to find his design process. I looked at his work produced in last 50 years, from United Nations to Mad Men, to Columbia Records to Jet Blue and I love NY. I found Glaser enjoy to use color to express. The way he use color is very interesting. In the main character, such as the figure in Columbia Record. He uses black to present the shape but use color to present the shape and feeling of the hair. In the madmen, we can also see similar tend. The main figure, the man in the suit’s back is in black. And the screen the man looked at is depicted by color. The idea of presenting in combination shows in United Nations. The hand is a hand and also pigeon which has two layers of meaning, human hands and peace. Glaser enjoying combining things with different characters together to suggest meaning with multiple layers.

Thus, When I design the poster. I meaning focus on the black/white space, color, and multi meaning presenting. The texture of the 5 is the texture of tracks. The color suggests different team and the flying bike wheels suggest the competition of different team, the cultural communication of little 500, and the youngness.

I have trouble for deciding what background to use at the beginning. At first, I want to put grass as background to present more element in the competition. However, with the existed texture of the font and the wheel, the background make the poster a bit messy. Also, Since Glaser enjoy playing with the negative space, I decide to use white.

I still want to keep improving the composition of negative space and do more creative things in it. Otherwise, I think the overall idea present what Glaser wanna do with Little 500.



Olly Moss Influence Poster

Little 500 Olly Moss-inspired Poster

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My Little 500 poster was inspired by the graphic designer, Olly Moss. Moss is a British designer who was born in the UK in 1987. He continues to work in the UK and has designed several famous works, especially his work on the Rocky movie poster. His designs all center around movie posters. Moss’ posters range from stylistically minimalist to complex, detailed designs. Most, if not all of his posters, minimalist or complex, center around one specific item or concept and rarely feature more than one idea. For example, in his Howl’s Moving Castle poster, the entire poster focuses in on only the moving castle, but the actual detail on the castle is so intricate and complex. Conversely, his Dirty Harry poster focuses on the element of the gun but carves a man’s face out of the side of the gun. Using only extremely simple details of eyes, eyebrows, and a mouth he creates small detailed elements on the face. Without those details, the face wouldn’t be as obvious. Otherwise, the gun and the overall poster is not detailed more than that.

For this poster, I went more in the direction of the Dirty Harry poster. Visually, I wanted to

Dirty Harry Poster

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incorporate a similar three-color scheme. I ended up using similar, but not exact colors and in different amounts. The contrast between the dark, medium, and light colors aids in creating the same minimalist feel as the Olly Moss poster. I chose to focus on the most important element of Little 500: the bicycle. In Dirty Harry, the most important element is the gun in order to kill the bad guy. The way the bicycle looks was actually an accident; I didn’t mean to have the two colors cross at the wheels, but I enjoyed the interesting effect it had, so I kept it. I also made sure to include a slight texture on top of the poster, as Moss included in the Dirty Harry poster.


In terms of typographic elements, I wanted my typeface to have the same feel as the Dirty Harry poster with some changes. While I believe Olly Moss chose a Helvetica-inspired typeface, I went for one called Bebas. It looks as though Moss used the same typeface throughout the entire poster, so I kept to the minimalist feel and did the same. I varied my choices in the presentation of “Little 500” because I wanted to play with a more stylized approach and also incorporate a bit more color into this section in order to be more eye-catching. Moss’ poster features an element of movement with the smoking gun, so I chose to incorporate this element into the arrows in the “Little 500” title. The arrows, while not a significant part of the actual event, incorporate a feeling that the bicycle is perhaps going a certain direction or moving. The alignment of the smaller type plays off the wrapping alignment around the gun in the Dirty Harry poster, and I think it achieves its purpose. Finally, I chose to include a QR code to the website in the poster so that it could be a bit more modern and easier to access the website, and I placed it in the same corner that the Dirty Harry featured some more extra information on the movie.

Overall, this was a very fun and creative poster project and I really enjoyed the level of creative freedom I was able to express in making my poster. I would love to focus on another one of Moss’ posters and try to emulate a more complex style of his going forward.


Little 500 Poster

For this project, I decided to use Milton Glaser’s work as my inspiration. Specifically focusing on his iconic Bob Dylan poster (see below). Glaser’s style is aesthetically pleasing to me. I really enjoy retro graphics and wanted to experiment with that. Before I began preliminary sketches, I researched Glaser’s work and took note of reoccurring design elements I could utilize. Some examples I found were striking color, use of white space and/or pattern(s), silhouettes, purposeful proportion, and more. Once I established the overall look I hoped to achieve, I roughly sketched many options with different imagery, crops, etc. Eventually I narrowed my idea down to a biker silhouette riding on a colorful, swirly racetrack with text “Little 500”, the date, and location spread across the bottom.

The next steps in my creative process started with more sketching. I drew the biker silhouette in further detail a couple of times before drawing it with the pen tool in Illustrator. This was probably the hardest part of the assignment. Looking at photos of little 500 bikers online helped me translate a complex action into a graphic icon. I also drew variations of swirly lines on the racetrack before using the pen tool. Some were more linear, some more circular. A good mix of the two is what I went with.

Producing the rest of the poster (typography, border, the black shape under the track, etc.) was fairly simple. I found the typography online by searching “Milton Glaser fonts”. The typeface is called “Baby Teeth” and is almost exactly like the typography in the Bob Dylan poster. (Due to licensing restrictions, this typeface cannot be viewed in the PDF online. I took a screenshot of the PDF, which is what the viewer will see instead.) My favorite part of creating this poster was adding color in the end, especially on the racetrack. As Steve suggested, I incorporated the Little 500 flag colors. Typically, I design everything in black and white first and then add color.

All in all, I had a lot of fun with this project in the short amount of time I had to make everything come into fruition. I would like to continue making posters in Glaser’s style and also explore other graphic designers’ work as inspiration. When I was choosing which designer to do, I made a short list of others I also like.

This is the Bob Dylan inspiration poster I referenced for this project by Milton Glaser. 

Bradbury Thompson Influence Project

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For my poster design, I chose to take influence from the designer, Bradbury Thompson. I chose him because I admired how he experimented with typography, color, and imagery as he layered material to create new, unique designs. I enjoy the simplicity of his design and the quirky way he combines a CMYK color scheme in many of his designs with distinct imagery that you may not first associate with one another. Thompson was a hugely influential graphic designer with a prolific career in book, magazine and stamp design.

Many of his designs feature a central image in multiples, which is why I decided to layer 4 images of a bike on top of one another. I found the image on a free image website and then began to edit the image in Photoshop. I first cut the bike from the image, fine-tuned everything with the eraser tool, and then turned it to greyscale, as most main imagery from Thompson is black. I also chose a photograph rather than an illustration of a bike because many of his works feature real photos, rather than drawings.

Many of Thompson’s works feature the use of CMYK colors. For my stripes, I utilized these colorings. Many of his designs play with the transparency of the different shades. I chose to minimally lighten the cyan, keep the magenta opaque, and significantly increase the transparency of the yellow so that the black dots used in my image would shine through and create a layered feel. I also used the stripes to play with Thompson’s use of geometric shapes in his designs. In some of his designs other than his well-known CMYK designs, Thompson utilizes halftones to add detail. I did this with the black halftone dots to add more complexity to my design. I had problems adding the halftones on Illustrator, so I ended up just adding a pattern to my shape, yet I am pleased with how it turned out.

Thompson was known for his own font he developed, called Alphabet 26. I could not find his font online for free, so I used a similar font called Mean 26 that was inspired by Thompson. His style simplified the letters, where uppercase and lowercase forms of each letter were the same and the case was expressed only through letter size.  I chose to use this same style as I felt it goes with many of his designed pieces which all use this same typography. However with the font I chose, the numbers were much larger than the text even when applied in the same size. I tinkered with this some and tried to make the size smaller so they would match, yet I decided to keep it this way as I felt it made the typography look more unique and less traditional. It also added more emphasis to the numbers which I thought made sense because the 500 is such an integral part of the race, and the dates are important to be emphasized so viewers know when the event is being held. I also chose to line my “Little 500” text up with the cyan stripe, as Thompson likes to play with the placement of his typography. I also intentionally lined up the bike tire to fall in between the two words, as I felt this tied things together more.

If I were to do anything differently or create this project again, I would choose a more illustrative designer, to work more with creating more difficult imagery on my work. I think it would be interesting to play with texture more, but most of Thompson’s work does not utilize texture. I believe that I was somewhat successful in taking influence from Thompson. I created a design with use of geometric shapes, a central image, CMYK color scheme, halftones, and typography similar to what he would use in his designs. I could have done better with the differences in opacity that he frequently used. I felt that in my final design the difference wasn’t distinct enough. I also could have worked to take a different approach and take more inspiration from his work unassociated with CMYK, or his vast stamp work. However I am happy with my design and look forward to furthering my Photoshop and Illustrator skills more.


Panda Publishing


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When creating the logo for this project I first thought about how the logo would look on a publication. I wanted the logo to be something simple and unique so that it would be easily distinguished and recognizable. I chose the name Panda Publishing because of the alliteration and the ease of remembering the name. I also chose the name because it would be easy to create strong symbolism that could correspond with the name.

After deciding on the name I drew up a lot of preliminary designs ranging from pandas with full bodies to just the eyes and the face. I landed on the simple face design because pandas have distinguished facial markings and would be easily recognized by almost every person. Then I played around with color and landed on keeping a simple black and white color scheme with a pop of  lime green to distinguish the shoots of bamboo in the P’s of Panda and Publishing.

Conceptual Design

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This project was tough for me to get a start on. I stood at the four different ideas for maybe 30 minutes, stumped. Everything I thought of was either too difficult to execute or too literal. The idea of conceptual illustration is fun and exciting in theory, but difficult in practice — especially on days you’re feeling uncreative.

I finally first came upon my idea when I forced my brain to combine images of pollution clouds and 8-bit video game style squares. I wondered what it would look like if a smooth cloud slowly morphed into a video-game style image, as if the pollution itself was turning into a video game. To me, this conceptually went along with the idea of someone creating a video game that revolves around such a unique and unexpected topic. You wouldn’t expect the smokestacks to turn into video game squares, just like you wouldn’t expect someone to make a video game on the topic of pollution.

I began to sketch and mess with the idea. It seemed like it could possibly turn out all right, so I transferred my thoughts to Adobe Illustrator. I decided to keep the color scheme gray and gloomy, to go along with the idea of pollution. I added a pop of color with the green headline, the font for which I chose to match with the video game style.

I wasn’t happy with the look of my spread at first. It looked awkward and forced, and my idea wasn’t coming across. To resolve this, I tried adding some more 8-bit-video-game style boxes around the shapes of my clouds and words, to make everything blend in the background more.

After fiddling with it some, I was happy with the end result. Though I wish I’d had more time to mess with the general look more and smooth out some of my shapes, I’m proud of my idea and execution. I think it was creative, unique, and my thoughts came across in my work.

Conceptual Design

This project was overall the project that perplexed me the most. I thought of several designs that came across at too literal for this assignment. Stepping out side of the box to really challenge thinking and creativity was not easy.

I chose to create a design about the harmful effects of CO2 because this happens to be an issue that I find very important. With everything going on in the world now and the talk of environmental change, I wanted to create a design that exemplified all of the negative effects of climate change and our roll in creating a safer environment for generation to come.

However, I decided to focus on toxic admissions from factories and building in cities and other overpopulated areas globally. To demonstrate this, I designed a simple globe with big buildings resting on top with smoke emissions. I placed puzzle pieces in my design to exemplify the “game” aspect. Looking back, I would have like to incorporate them in the smoke or even place building on different countries and have them unify in a cloud of smoke-a  daunting image, I know. I also would have played with the font of the headline.

Although I think it came together, there are changes I would have made if I could go back and do it again. 

Conceptual Design

Conceptual Design Image

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At first, this project was a bit difficult for me. While I was struggling to come up with a solid design idea for any of the stories provided, I also couldn’t find any story that particularly appealed to me. So, the planning process was probably the most difficult. I didn’t want to make anything too literal or anything too difficult to understand, so many of my ideas didn’t seem feasible. Finally, I decided to make a design for the CO2 story, and settled on doing a design that incorporated Pac-Man.

Pac-Man was the first thing that came to mind when I was coming up with design ideas. I knew it’s a recognizable game that just about anyone would know the concept of. In the game itself, Pac-Man is trying to “eat” the dots ahead of him with he’s chased by ghosts. The main idea behind the story was to have gamers chase down factories emitting dangerous amounts of CO2, so I thought the two concepts paralleled each other well. From here, I developed the idea to reproduce the ending screen on Pac-Man that appears after Pac-Man has been caught.

Overall, I like how my design turned out. I think I did a good job of utilizing white (black) space, and making the page look developed without too crowded. I was worried about having a black background and the readability of white text, but I think overall it works for an opening spread. For some reason, I really struggled with the placement of the byline. I’m not sure why, but I felt like everywhere I put it, it threw off my design. I also struggled with whether or not to add the dotted lines on either side of it; without them my page seemed to bare but with them it almost seemed like the middle was too crowded. Ultimately, I decided it looked better with them included. I also struggled with bringing in more color, and deciding what color to bring in. I think red tends to always go with black, so I chose to use red for the initial drop cap. Despite this, I still think the color is lacking where the text is, and I wish I could have come up with a way to add in more color. I played around with making the byline and/or the dotted lines on either side of it a color, but then ultimately decided it looked better white. I was a little worried about making the factory Pac-Man piece, because I wasn’t sure how to make it both realistic and computerized, but I was satisfied with how it came out.

Overall, my biggest struggle was in the fine line between creating a clean design versus an overly simple design. While I think I did a nice job on my overall project, I wish I could have developed it a bit more.